Cookie Policy 

This cookie policy explains what cookies are, what cookies we use on our website (www.birkenshop.be), why we use them and how you can manage your preferences. 

What are cookies? 

Cookies are small text files that are stored on your digital device each time you visit a website. Cookies are used to make the experience of users of the websites, more efficient and better. Cookies are also used to provide information about the user or device.

Is this too technical? No problem! Imagine going to a huge supermarket. There are so many products and aisles that it is almost impossible to remember where everything is. But now imagine having a friendly shopping assistant to help you every time you visit the store. This assistant remembers what products you bought last time or what you expressed interest in. That makes your shopping experience a lot easier and more personal, right?

In the digital world, a “cookie” is like that friendly shopping assistant. It’s a small file that a Website places on your computer, phone, or tablet when you visit the site. The purpose of this little file is to “remember” you.

What does a cookie do? 

A cookie remembers information: Like the shopping assistant from the example above, a cookie remembers things like what you’ve placed in your shopping cart, what pages you’ve visited, whether you’re already logged in, and more.

A cookie provides personalization: Cookies help the website remember your preferences, such as the language you use or the currency you want to pay in. That way, you don’t have to set this again with every visit.

A cookie personalizes ads: Sometimes cookies are also used to see what you as a visitor are interested in, in order to then show ads that better match your interests.

Types of cookies. 

Temporary cookies: These cookies are deleted as soon as you close your browser. For example, they remember what you put in your shopping cart during your visit to a website. 

Persistent cookies: These cookies remain on your device even after you close your browser. They ensure that your preferences from your previous session are immediately reset when you revisit the website, for example your language preference.

First-party cookies: These are cookies from our website itself, for example to remember your login status. For example, they ensure that you do not have to log in every time you visit a website. 

Third-party cookies: These are cookies from other parties and are often used for advertising purposes or analysis of website use.

Essential cookies: These cookies are necessary for the proper functioning of our website and cannot be disabled. 

Performance and Analytical cookies: These cookies collect information about how visitors use our website, such as which pages they visit most frequently.

Functional cookies: These cookies remember choices you make on our website in order to improve your experience. For example, they remember your language preference. 

Advertising and Marketing cookies: These cookies collect information to make advertising more relevant to your interests. 

What cookies do we use on our website?